Thanks for the checking. I think the whole argument is pretty wild and specious, and factually suspect, that someone died because a person couldn’t look up the cpr video on time. YouTube is not a platform that is meant to deliver on demand life saving training. In NYC all the restaurants and workplaces have signs up in designated areas with instructions on how to do cpr. I suspect someone is going to more quickly look up written instructions or infographics if they need to Google. But really, this just speaks to the importance in staying up to date on CPR practices and having school and HR classes that teach this on a recurring basis. Using this as an argument against all ads is kind of nuts.

Also, the first step of most CPR instructions is call 911. So if you follow instructions, how are you watching a video on the phone? And can’t the operator coach you through the steps? https://www.redcross.org/take-a-class/cpr/performing-cpr/cpr-steps

Proof? Aren’t there classes of videos non monetized on youtube? When I just google search for cpr and find the american red cross I quickly found written instructions as well as a youtube video that doesn’t appear to have any ads. Isn’t the problem that some video creators intentionally create videos for CPR in hopes of monetizing?

YouTube wants you to keep watching the videos. The more time you spend on the site the more ads you see. They care about finding the balance of acceptable ad load to maximize ad space, which requires a consistent user base. I have faith that this is their objective. Also, videos take time to load and a user hitting pause is unpredictable. A light weight display ad is probably the best technically feasible way to grab a user’s attention in that brief moment of hitting pause. Especially when pause means a user wants to mute audio to do things like take a phone call, a video would turn off users to the platform.

It’s the opposite. If you pause the video you the viewers are almost always looking at the screen. The pause button on a mobile phone or web browser is literally on the player. You are guaranteed to see it immediately after you push the button. You will see it when you un pause. These ads are display banners not video. It only takes a second to see the ad.

Unlike video ads that just auto play, especially when the video player auto plays more videos, there probably is more probability you aren’t actually watching, unlike pause ads that require user activity and focus on the screen to push the pause button.

Look at the article linked to it. It has a render of a pause ad being a banner that shrinks the video player somewhat, but the paused video is viewable.

I doubt they are video ads. On other streaming services they are just static images with transparent backgrounds displayed on one third of the screen or borders that show up around the paused video. Pause ads aren’t new and I’m guessing YouTube is following other streaming services.

Yeah. I never understood why DEI required a discreet team. It seems like it should just be a function, commitment, and initiative of HR.

The kind of people that can’t use an always online connected printer. But seriously, for some professions and shift to work from home during covid kind of made printers in a home more common again.